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STRATEGIC-THINKING6 MIN READ

Hewlett-Packard's Strategic Shift to Services

Embrace strategic thinking by prioritizing long-term growth over short-term gains.

{"company":"Hewlett-Packard (HP)","sections":[{"label":"Situation","title":"The problem","body":"In 2016, HP faced a stagnating revenue growth of just 1% year-over-year, while competitors like Dell were posting gains of 5-7%. The company was heavily reliant on hardware sales, which were declining, and risked losing market share to more agile firms."},{"label":"Decision","title":"What they did","body":"Instead of doubling down on hardware, HP made a non-obvious strategic pivot to expand its services division, launching HP TechPulse, a predictive analytics tool aimed at IT departments. This decision shifted focus from merely selling products to providing ongoing value through services, catering to long-term customer needs."},{"label":"Outcome","title":"The result","body":"By 2019, HP reported a 10% increase in revenue…

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