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ACCOUNT-PLANNING5 MIN READ

Sort Stakeholders by Power and Interest

Classify account stakeholders by power and interest to choose engagement strategy.

Sort the Circadia stakeholders into the engagement bucket that fits their current power and interest. Manage closely Keep satisfied Keep informed Monitor COO owns the regional rollout target and asked for proof by quarter-end CFO signs renewal but only wants one-page savings evidence Operations analyst uses the tool daily and shares workflow detail IT manager has no current review but may enter if security scope changes Compliance director can block rollout and is actively reviewing exception evidence Procurement lead controls process but has low interest until commercial terms start Training coordinator is enthusiastic but does not influence budget or rollout…

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