Verify a Market Claim
Verify a market claim by separating source type, tracing the original number, and rewriting the claim with proper limits.
A strategy slide uses a $45B by 2030 market-size claim from AI-powered search without knowing the original definition. SIFT market-claim check: source type -> original number -> definition -> bounded rewrite The common trap is to keep the impressive number because it has citations. Repetition does not tell you whether the number measures your market. Source type Classify the visible sources as analyst forecast, vendor blog, trade article, and reposted infographic. This prevents double counting. Four citations may represent one forecast repeated through several channels. Original number Trace the $45B claim to the analyst's original forecast page and capture publication…
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