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WEDDING-PLANNING-BUSINESS5 MIN READ

AIDA Follow-Up Cards for Inquiries

Use AIDA to structure wedding inquiry follow-up messages from attention to action.

battlecard Core model AIDA What does AIDA help you remember in inquiry follow-up? Recall the four buyer-momentum steps. Attention, Interest, Desire, Action Reflex vs move Which follow-up creates more decision momentum? AIDA is useful because each line has a job in the buyer's decision. Objection We are still thinking and comparing planners. The inquiry liked your proposal but is hesitating after seeing lower-cost options. Your line That makes sense. When you compare, look beyond meeting count and ask who owns budget drift, vendor handoffs, and family decision pressure. I can send a one-page comparison guide if helpful. Do not chase…

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