Commit to a Lead Follow-Up Experiment
Create an if-then plan for using one diagnostic lead follow-up in the next two days.
Internet lead diagnostic follow-up Use one SPIN-style diagnostic question in a real automotive-retail lead response. When a customer lead asks for [price / payment / trade value / availability] before giving context, I will reply with: "I can help with that. To make sure I give you the right answer, [one apples-to-apples SPIN question]." I will log whether the customer replied with new information, an appointment request, or no response. A price-first lead asks for the best out-the-door number on a specific stock unit. A trade-value lead asks what their current vehicle is worth without sharing payoff or condition. A…
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