Build a MECE Market Map

The move: make the market visible before you make the shortlist. Start with the evidence, not the company list A MECE market map breaks the talent market into lanes that are distinct enough to guide sourcing and broad enough to cover the plausible market. Start with the role evidence. If the executive must build a partner-led revenue motion, one lane might be leaders from channel-heavy enterprise software. If the executive must repair retention, another lane might be post-sale operating leaders with measurable churn ownership. Define lane rules Every lane needs inclusion and exclusion rules. Inclusion rules say why someone belongs.…

Sign up free — one personalized lesson every day, matched to your role and goals.

Already have an account? Sign in