Build an Argument, Not a Vibe
Convert a recommendation into a Toulmin-style argument with claim, data, warrant, qualifier, backing, and rebuttal.
The move: expose the bridge between facts and recommendation. Toulmin is a practical model for business reasoning because it keeps you from hiding behind data volume. A strong argument has a claim, data, and warrant. The claim is the point. The data is the evidence. The warrant is the logic that says the evidence really supports the point. Claim Say the recommendation plainly. If nobody can disagree with it, it is probably not a claim. Data Use evidence that bears directly on the claim. More data is not automatically stronger. Warrant Write the because logic. This is where weak reasoning…
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