Blue Ocean ERRC Battle Deck
Recall and apply the four Blue Ocean actions in a model redesign discussion.
ERRC What are the four Blue Ocean actions? Recall the action sequence before you flip. Feature parity vs value curve Which mindset creates a stronger business-model redesign? The Four Actions Framework is a value-curve tool, not a feature checklist. Eliminate resistance We cannot eliminate that factor; every competitor offers it. A team wants to keep a costly feature because it is category-standard. Your line Let's test whether our target buyer actually values it. If it is table stakes for them, we keep it. If it is inherited cost, eliminating it funds the new curve. Assuming industry standard means customer value.…
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