Use RICE scoring to compare dispensary merchandising changes.
Choose which product story gets a two-week premium display slot: solventless launch, tincture education, or vendor-funded gummies. RICE = Reach x Impact x Confidence / Effort Choosing by margin or vendor pressure alone ignores how many customers will see the display, whether it supports the store goal, how confident the estimates are, and how much staff effort it requires. Reach Estimate customer exposure over two weeks: gummies 900, solventless 420, tinctures 180. Use a defined period so display options can be compared. Reach is not total store traffic; it is the customers likely to encounter or care about the display.…
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