Causal Objection Battlecards
Respond to stakeholder objections about causal rigor with concise, action-oriented language.
Speed pressure We need a decision this week, not a perfect study. A stakeholder wants to skip the comparison design. Your line Agreed. The evidence is enough for a capped pilot this week, but not enough for full rollout until we create a credible comparison. Do not answer speed pressure with academic purity; answer with scope. It connects certainty to decision size, so the team can act quickly without pretending the evidence supports a larger rollout. Simplicity pressure The chart is obvious. Why complicate it? A trend improved after an intervention. The improvement is real. The causal question is how…
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