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CHANGE-MANAGEMENT5 MIN READ

Design a 14-Day Reinforcement Loop

Design a reinforcement loop that sustains one new behavior for two weeks.

The team launched a new handoff standard, but the old Slack workaround is faster and socially familiar. Reinforcement loop: cue -> behavior -> feedback -> friction fix -> recognition -> repeat The common trap is assuming go-live plus training equals adoption. That leaves the old shortcut in place, and people naturally return to the path with less friction and more social proof. Cue Add a visible handoff prompt to the workflow at the moment a case moves teams. The new behavior needs to appear at the point of work, not only in memory. Measure Track complete handoffs daily by team…

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