Use the Business Model Canvas to define a focused 3D printing business model before making equipment or marketing decisions.
The move: define the exchange before you expand the shop. A 3D printing business becomes easier to run when the model is narrow enough to make trade-offs visible. The Business Model Canvas is useful because it asks whether your customer, promise, channel, operations, partners, revenue, and costs reinforce one another. If your customer segment is industrial maintenance managers, your value proposition may be fast replacement jigs or non-critical fixtures. That implies different channels, inspection steps, documentation, and pricing than selling tabletop miniatures. Segment and promise Name one buyer group and one urgent outcome. Avoid broad labels such as makers or…
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