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BRAINSTORMING-FACILITATION5 MIN READ

Cluster 42 Sticky Notes

Use affinity mapping to turn raw brainstorm notes into named themes and decision-ready concepts.

A team has 42 raw ideas for improving customer onboarding. They need themes before they can prioritize concepts. Affinity mapping: one note per idea, silent grouping by natural relationship, then theme labels that reveal the pattern. The common trap is creating familiar buckets first. Pre-made categories make the board tidy but hide the relationships the brainstorm actually produced. Normalize notes Split combined stickies and rewrite vague notes as complete ideas, such as 'send guide' into 'send a role-specific setup guide before kickoff.' Affinity work depends on comparable units. One idea per note prevents a strong idea from hiding inside a…

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