GROWTH-EXPERIMENTATION5 MIN READ
Coach a Team That Wants More Tests but No North Star
Guide a team from “more tests” thinking to explicit North Star and stage alignment.
Leo L Growth Lead 1 Honor speed 2 Expose gap 3 Install structure Leo is proud of test volume and worried that too much structure will slow the team down. If you frame structure as bureaucracy, the team will reject it even when it is exactly what they need. Honor -> expose -> install Respect the bias for action, show why disconnected tests weaken learning, and install one North Star plus one stage thesis for the next cycle. Structure should sharpen speed, not replace it. Open Leo says: We ran six tests last sprint. That proves the team is finally…
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