Commit to One Real Win/Loss Interview
Commit to running one skill-relevant win/loss interview in the next two days.
Run one win/loss interview tied to a fresh decision so you can test a live competitive hypothesis. Use this for a recently lost deal, a surprising win against an incumbent, a renewal that almost slipped, or a stalled opportunity where the buyer chose a substitute path. Win/loss interview commitment: Decision or deal I am analyzing: ... Buyer or stakeholder I will contact: ... Alternative I think shaped the decision: ... Force or pattern I am testing: buyer power, substitute, rivalry, entrant, or proof gap Three open questions I will ask in sequence: ... How I will code and share the…
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