Sort the Claim Type Before Reviewing It
Classify claims as express, implied, omission, or puffery to guide review depth.
Sort each consumer-facing message by the legal review lens it needs. Express factual claim Implied factual claim Material omission Likely puffery "Cuts your energy bill by 25% in the first month." "Doctor-developed" next to white-coat imagery and recovery graphs. "Free trial" without mentioning automatic paid renewal. "The smoothest coffee experience in town." "Made with U.S. steel" when assembly occurs overseas. "Join 10,000 happy members" when the count includes inactive trial accounts. A price chart showing competitors at higher tiers without naming the compared plans. "Cancel anytime" while cancellation requires calling during weekday business hours. "A smarter way to shop" with…
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