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CREATIVITY-INNOVATION4 MIN READ

Sort the Moves: Diverge or Converge

Classify common innovation moves as divergent or convergent so the right move happens at the right time.

Sort each move by the mode it mainly supports in an innovation session. Divergent move Convergent move Ask each person for one Reverse and one Eliminate idea Cluster similar user moments before choosing the problem frame Run silent sketching before anyone critiques the concepts Score ideas by desirability evidence and feasibility risk Combine two rough concepts into a new service flow Pick the smallest prototype that tests the riskiest assumption Interview edge-case users before defining the challenge Select one How Might We question to guide ideation Expand Narrow

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