CRISIS-COMMUNICATION5 MIN READ
Answer The Employee Rumor Channel
Respond to employee rumors without shaming people or amplifying unverified claims.
Sam S HR business partner 1 Correct 2 Acknowledge 3 Route Employees connect a badge outage to layoffs because a reorg announcement is coming next week. The reply must correct one fact without creating false certainty about another issue. Correct, acknowledge, route Use plain language and CERC respect to answer the fear underneath the rumor. People stop speculating when trusted updates answer their real question. Moment 1 Sam: I want to post, Please stop spreading misinformation about layoffs. What do you advise? Moment 2
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