CROWDFUNDING5 MIN READ
Interview Without Pitching
Conduct a backer interview that uncovers the job instead of fishing for praise.
Ben B frequent traveler and likely backer 1 Last time 2 Workaround 3 Switching The interview 20 sec Scene Talia has 15 minutes with Ben. The goal is not praise; it is a concrete travel-coffee story that can improve the campaign. JTBD questions keep the conversation anchored in real behavior. 15m interview window 0 pledges from compliments
Read the full lesson
Sign up free — one personalized lesson every day, matched to your role and goals.
Already have an account? Sign in