Advocacy Ask Field Cards
Recall ethical advocacy ask patterns for busy customer champions.
Ask formula GATE What does GATE check before an advocacy ask? Use it before you send. Pressure check Which invite protects autonomy? Ethical influence preserves choice. CSM concern The CSM says: They are too busy for another marketing ask. The customer recently helped with a reference call. Your line Agreed. I will propose a smaller option, include a clear opt-out, and wait for your timing call. Arguing that the customer owes marketing one more favor. It respects relationship ownership and reduces effort. Legal lag What is the low-risk alternative when public approval is slow? Ask for private reference, anonymized proof,…
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