NPS Close-the-Loop Cards
Recall the right close-the-loop move for each NPS signal.
Promoter split Clean promoter or caveat promoter? The comment decides timing. Stakeholder objection Sales says: They gave us a 10. Why not ask today? The comment includes rollout pain. Your line The 10 tells us goodwill exists. The caveat tells us to protect it first. Let us repair, then ask. Treating the score as permission. It respects promoter potential while preventing a trust withdrawal. Passive move What is the default move for a passive with a specific obstacle? Educate with proof tied to the obstacle. Passives often need confidence or relevance, not an advocacy ask. Detractor routing Marketing wants to…
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