DATA-LITERACY5 MIN READ
Walk the Data Story Arc
Sequence audience, tension, evidence, and action into a clear data story.
story-arc decision-tree evidence-stack The pile of charts A spreadsheet has many true cuts but only one decision path. The wrong sequence will bury the launch decision. Data story path Audience -> Tension -> Evidence -> Action Lead with the decision context, then stage only the evidence needed to test the recommendation. Shortcut Show every chart in dashboard order. A shorter deck with a clearer recommendation. The story is the route, not the decoration. 01 Audience 02 Tension 03
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