DEMAND-GENERATION5 MIN READ
Webinar Spike: Who Actually Crosses the Threshold?
Use fit, intent, and velocity to decide which webinar leads should route immediately to sales.
The SDR queue can only move quickly if the MQL threshold keeps noise out. The real decision is not whether the webinar was successful. It is whether routing now improves SQL creation and downstream velocity.
Read the full lesson
Sign up free — one personalized lesson every day, matched to your role and goals.
Already have an account? Sign in