Demo Segment Cards
Recall the core components of a value-first tell-show-tell demo segment.
Pure recall What are the three moves in tell-show-tell for a demo segment? Name the segment spine before you click. Tell the buyer decision or pain, show the shortest proof path, then tell back the value in buyer language. The first tell frames attention. The show creates evidence. The second tell converts evidence into meaning. Reflex vs move Feature-first opening or value-first opening? Use the value-first opening when you want the buyer to evaluate business proof, not product surface area. Objection Can you just show us the product first? The buyer is time-pressed and wants screens immediately. Your line Absolutely.…
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