Scenario Briefing Cards
Recall the rules for making scenarios coherent and decision-ready.
What are the three minimum parts of a useful scenario? A named future, linked driver assumptions, and a trigger or decision implication. Without these, the case is hard to explain and harder to act on. Base case versus target Do not merge these Show the bridge from base to target when ambition exceeds evidence. The CFO says: Just give me the downside percentage. You need to keep the scenario coherent without slowing the meeting. Your line I can give the percentage, but I want to tie it to the driver path: lower conversion, longer collections, and delayed hiring. That tells…
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