FURNITURE-INDUSTRY5 MIN READ
Negotiate the Foam Increase by Interests
Use interests and BATNA thinking in a furniture supplier price negotiation.
Rina R Foam supplier account director I Interests B BATNA T Trades Supplier increase 20 sec 12 percent notice A key foam supplier has announced a price increase that threatens sofa margin and peak-season supply. A price-only fight may damage allocation; a soft yes damages margin. 12% priceincrease 3 core sofacollections
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