Create a concrete commitment for weekly search-term triage.
weekly search-term triage for a live Google Ads account reviewing nonbrand campaigns, broad match tests, or Performance Max search themes where query drift can create waste When I open [specific report/day], I will review [threshold and campaign scope] and tag each term as block, build, rewrite, route, or watch. In 2 days, check whether the routine has a named cue and a concrete output. Monday nonbrand search-term report for campaigns with more than $100 spend Friday broad-match test review before adding negatives Performance Max search-theme review after a ROAS drop When I open the [report], I will review [scope] and…
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