Choose customer-service language that creates visibility without implying accusation.
Mara wants to deter through service in cosmetics without profiling the customer. High-shrink area, normal customer service moment. Hi there. fromTop Mara chooses the next sentence. fromBottom I can help with testers or shade matches if you want. This is real service, gives Mara a reason to stay nearby, and does not label the customer. Make sure that backpack stays where I can see it. This targets the person and bag instead of offering service. It can escalate and may not match policy. We have cameras in this aisle, just so you know. This sounds like a warning, not help.…
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