Handle the Seller Backlash to a Fee Change

Rosa top seller R Principle -> incentive -> adaptation path Name the ecosystem problem, show how the rule changes incentives, and explain how a good participant can succeed under the new system. Principle Rosa: “You are raising fees and hiding it behind fairness language.” Incentive Rosa: “So what exactly are you rewarding instead of paid boosts?” Adaptation path Rosa: “What am I supposed to do during the transition?” objection-response cards incentive ladder risk chips

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