Choose the Bridge After a False Choice
Reframe a false-choice question and answer the underlying concern.
BOARD Q&A A board member asks, "Are you cutting quality to save cost, or are you admitting the cost plan was fake?" What should the COO say? I would not put it in those two boxes. The fair concern is whether savings touch customer quality. They do not: reductions are vendor consolidation and duplicate tooling, with defect rate and response time as stop signals. Strong. The answer avoids the false choice, answers the underlying quality concern, and bridges to controls. We are absolutely not cutting quality; the cost plan is disciplined and ambitious. Weaker. It denies one half of the…
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