Quick Reference: Investor Contribution Moves
Recall investor contribution strategies and distinguish weak from strong contribution claims.
S-E-G-F Four common investor contribution strategies Signal, Engage, Grow, Flex Participation versus contribution Do not overclaim contribution when the investor was replaceable. Objection: "Isn't all investment contribution?" Isn't all investment contribution? Your line All capital can support a company, but impact contribution asks whether our action changes the impact outcome compared with likely alternatives. Equating participation with counterfactual impact. It distinguishes enterprise growth from the investor's specific role. What evidence supports a flexible-capital contribution claim? A clear constraint, a term that changes it, and a stakeholder outcome tied to that term. Example: collateral flexibility lets women-owned microenterprises access capital that…
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