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KEYWORD-RESEARCH5 MIN READ

Split Page or Strengthen Page

choose between a new page, a section, or a rejection when intent overlaps

At 4:20 p.m., Sofia finds that “sales pipeline stages” and “sales pipeline steps” both bring impressions to the same article. A freelancer suggests two new posts to capture both exact terms. The content team can either create duplicate URLs or make the existing page unmistakably better.

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