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LOOKER-STUDIO5 MIN READ

Write A Safe CASE Segment

Design a CASE expression whose buckets do not overlap or omit important rows.

The report needs customer tiers: SMB, Mid-Market, Enterprise, and Unknown. The current CASE formula puts some 500-employee accounts in two groups and drops blank employee counts. MECE problem structuring The common trap is writing CASE branches in a convenient order without testing boundaries, blanks, and overlaps. 1 Name the decision and the row grain. This prevents chart choices from outrunning the underlying data meaning. 2 Create or promote the reusable field with a plain-English definition. Reusable source-level logic beats duplicated chart-level formulas when the KPI appears on multiple pages. 3 Build the visual comparison and expose the caveat. A page…

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