Use a power-interest map to plan release-week communication.
The move: design the communication map before the campaign gets loud. Power plus interest Power asks who can approve, block, fund, delay, or publicly reframe the release. Interest asks who is watching the details closely because their work, reputation, or audience is affected. Four communication lanes Manage closely means real discussion and early warning. Keep satisfied means short confidence updates. Keep informed means practical context and timing. Monitor means final facts only unless risk changes. The common trap A giant CC list feels inclusive, but it hides accountability. People assume someone else saw the decision, then release week exposes the…
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