Sort Evidence Before Voting
Sort naming feedback into actionable evidence categories before making a final call.
Sort each feedback note into the action bucket it deserves. Keep signal Test further Reject signal Parking lot Five target buyers inferred the correct category without explanation Two reps pronounced the name differently in the readout Legal found a close mark in the same class and same buyer context A senior stakeholder said the name is not their personal style Spanish review found an unintended negative meaning in a launch market The exact dot-com is taken but reasonable modifiers are available Customers remembered the name after a 20-minute unrelated task A designer thinks the logo would be hard to animate…
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