Make a First Offer That Can Move
Construct a first offer with target, rationale, and planned tradeables.
Eli's target is $62,000, reservation value is $51,000, and he needs to send the first proposal for a consulting package. Anchor above target with criteria and planned tradeables, not with an arbitrary high number. The common trap is choosing a high first number without explaining what package it buys or how movement will be handled. Step 1 Set private boundaries: target $62,000, reservation value $51,000 equivalent. The target guides ambition; the reservation value protects against a bad agreement. Step 2 Build the full anchor package at $72,000: eight weeks, two workshops, interviews, implementation support. The number is tied to visible…
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