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P-AND-L-MANAGEMENT5 MIN READ

Talk sales through a margin trade

Use contribution margin to coach a sales partner toward an economically sound deal.

Jordan J Sales director 1 Acknowledge 2 Bridge 3 Trade Deal desk 5:17 p.m. The pressure Jordan needs a fast discount decision and believes the deal disappears without it. The conversation must protect both win probability and contribution margin. $260K contract value 18% requested discount

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