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PINTEREST-MARKETING5 MIN READ

Sort Metrics by Funnel Job

Classify core Pinterest metrics by the journey-stage question they answer.

Sort each Pinterest metric by the journey-stage question it best answers. Discovery Consideration Traffic Handoff Conversion Readiness Impressions: how often Pins appeared on screen Total audience reached by the account or Pin set Save rate on idea-led Pins Top boards where Pinners keep the idea Pin clicks that open the closeup for inspection Outbound clicks to the destination URL Outbound click rate after people see the Pin Landing page matches the Pin promise Product group performance for catalog Pins In-stock status and price accuracy after the click

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