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AGRIBUSINESS-MANAGEMENT4 MIN READ

Map water-project stakeholders before they surprise you

Sort agribusiness stakeholders into power-interest engagement strategies.

Sort stakeholders for a reservoir automation project by power-interest strategy. Manage closely: high power, high interest Keep satisfied: high power, low interest Keep informed: low power, high interest Monitor: low power, low interest Water district director who approves turnout operating changes The director can approve or block the operating change and will care about system impact. Landlord whose easement is needed for the telemetry pole The easement gives the landlord real power, and the physical installation creates direct interest. Farm lender who only needs assurance the project stays within capex covenant The lender has financial influence but does not need…

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