Create AI urgency without manufacturing panic

Urgency is a case for movement, not a scare tactic. Kotter's model starts with creating a sense of urgency because change competes with daily work. People do not adopt AI because a leader says it is strategic. They adopt when the pain of the current way and the promise of the new way are both specific enough to matter. For AI change, the trap is to use abstract pressure: "AI is coming," "competitors are ahead," or "we must be efficient." Those lines may be true, but they often trigger fear or fatigue. A stronger urgency case has three parts: a…

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