Start with the decision, not the dataset
Frame an AI data initiative around a business decision before naming data sources or models.
The move: define the decision before you define the dataset. CRISP-DM starts with business understanding because analytics work is not primarily a search for patterns. It is a way to improve a decision. In AI data strategy, that means a dataset is not ready just because it is available, large, or technically clean. It is ready when it can support the moment where someone changes an action. Decision Name the human or system decision. A good decision sentence has an actor, a cadence, and a consequence. Example: customer success decides every Monday which renewal accounts get proactive intervention. Evidence List…
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