AI-FOR-SALES5 MIN READ
Coach an SDR to use AI research without sounding robotic
Practice coaching a rep from generic AI personalization to role-relevant outreach.
Nina N SDR 01 Problem 02 Reframe 03 Rewrite Nina used AI to summarize the account and wrote, “Congrats on the expansion. I thought our solution could help improve operational efficiency.” The opener names the company moment but misses the buyer’s job. 1 generic line can waste a warm trigger 2 persona signals were available but unused Coach toward role pressure The manager’s job is to help the rep use AI research to identify who feels the pain, how they describe it, and what proof would matter. Bad coaching move
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