Sort CRM hygiene work into the right data-quality step

Sort each action into the data-quality step it supports most directly. Governance Standardize entry Cleanse data Train staff Monitor quality Define who owns the rule for opportunity next-step updates. Make next step, owner, and date required on all open opportunities. Merge duplicate account records created under variant names. Show reps examples of complete versus weak pipeline notes. Run a weekly report that flags stale next-step dates. Publish the approved naming convention for new accounts.

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