Convert a diffuse launch decision into a DACI decision brief with roles, evidence, deadline, and outcome.
A beta announcement thread has comments from Marketing, Product, Data, Support, and Sales. Everyone is engaged, but nobody knows who owns the decision. DACI: Driver, Approver, Contributors, Informed The common trap is asking for consensus when what the decision needs is structured input and one accountable approver. Decision question Write one answerable question: "Do we announce the beta on Monday or delay one week?" A decision question stops the thread from collecting adjacent opinions. Roles Driver: Jules. Approver: Head of Product. Contributors: Marketing, Data, Support. Informed: Sales and Customer Success. Roles separate process ownership, decision authority, expert input, and audience.…
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