CIRCULAR-ECONOMY5 MIN READ
CFO says circularity sounds expensive
Respond to a finance stakeholder by framing circularity as a value-retention and risk-reduction discussion.
Mira MF CFO 1 Open 2 Translate 3 Close The CFO has seen three sustainability decks this month and is expecting another one with soft claims and unclear economics. You need to connect circularity to how value is lost today and how the loop changes that. 5 min meeting time left other sustainability decks already seen chance to frame the idea well Translate circularity into value mechanics Use the business-model lens: what value is being lost now, and what loop changes the economics? Shortcut
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