Premortem the HDR Trim
Use a premortem to surface HDR trim risks before final delivery.
HDR risk The SDR master is approved. The HDR trim has a one-session window, no second QC day, and a launch date tied to media buying. A late HDR failure is rarely mysterious. It is often a risk nobody made safe to say early enough. Premortem Imagine failure before it happens Assume the HDR delivery failed, then list plausible causes and convert them into checks. Optimism Treat SDR approval as proof the HDR trim will be fine. The team catches likely failure modes while they are still cheap. Premortems make risk speakable before pride and deadline pressure hide it. 01…
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