COMMERCIAL-ASSISTANT5 MIN READ
Push back on an unrealistic delivery promise
Use SBI Situation-Behavior-Impact to improve softening risky promises in a commercial-assistant workflow.
Diego DG Account Executive 1 Acknowledge 2 Clarify 3 Commit Live conversation 20 sec An AE asks you to email that implementation starts Monday. Ops has not confirmed capacity and the contract has penalties for missed dates. The assistant has to clarify without sounding like a blocker. beats traps Framework 60 sec SBI Situation-Behavior-Impact
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