Decision walk: handle scope creep before first value
Use TTV logic to respond to scope creep without damaging trust.
Expansion pressure The customer adds meaningful requests before the original first-value event is reached. Every added dependency can stretch time-to-value unless it is sequenced deliberately. Sequence over volume Classify new asks by whether they are required for first value Trust is preserved when you explain the sequence logic clearly rather than saying yes to everything or no to everything. Weak move Absorb all new asks into phase one because the customer sounds excited. The customer sees both responsiveness and discipline. Honor the request by sequencing it, not by automatically adding it to phase one. Classify the ask Node 1 What…
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