Start with the business question before the data request
Convert a stakeholder's requested artifact into a clear decision, success criterion, and data plan.
The move: translate requests into decisions before committing the team. CRISP-DM starts with business understanding because data work is only useful when it is tied to a real objective. Jobs to Be Done sharpens that move: the stakeholder is trying to make progress in a specific circumstance. The requested dashboard, model, or export is just one possible way to serve that job. Use a short intake translation: Decision Name the business choice this work will inform. If nobody can name a choice, the request may be curiosity, monitoring, or politics rather than decision support. Owner Name the person who can…
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