Roll out QA by adoption, not announcement
Use ADKAR to diagnose and remove the adoption barrier for a new engineering QA process.
Rollout stall A new QA checklist is live. The email was clear. Adoption is 3 of 14 PMs after two weeks. More reminders may miss the actual adoption barrier. ADKAR adoption check Awareness -> Desire -> Knowledge -> Ability -> Reinforcement ADKAR treats change as individual adoption. Each step can block the rollout even if the tool itself is sound. Reflex Send another reminder and blame compliance The rollout response matches the actual barrier. Adoption fails one step at a time; fix the step that is missing. 01 Find barrier 02 Choose support 03 Now you try Diagnosis PMs can…
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